Ivelin has been in the industry for over 20 years and has always been after the new and exciting trends that came around, be it a game platform, business model, or dev methodology. ? He has a background in marketing but started as a Game Designer before switching to production.? In between all of this, he managed to start up an art outsourcing studio and a small indie game studio. Ivelin has been involved in the development of a few games, big and small, with Tropico 3 and 4 being good examples.